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Webflow

Lead generation

Qualified leads from your Webflow site

Your landing pages bring the traffic; the AI agent turns the visitor's question into a conversation, a verified email and the answers your sales team needs.

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AI agent

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Customer

Can your tool handle invoices for a company with three entities?

AI agent

Yes — on the Scale plan you can manage several legal entities, each with its own numbering and VAT settings, from one account. Would you like to see it in a demo with your own setup?

Customer

Yes, that would help.

AI agent

Great. What's your work email? I'll send a code to confirm it, then two quick questions so the demo matches your case.

Customer

[email protected], code 615204. We're about 40 people.

AI agent

Thanks Julien, your email is confirmed and I've noted around 40 people. Which invoicing tool are you using today?

From a landing-page question to a qualified demo request

Ready-to-call leads, not bare form entries

A Webflow form tells you a name and an email. It does not tell you what the visitor was trying to find out, whether they fit your offer, or how urgent it is. AI SmartTalk starts with the question the visitor actually has, answers it from your pages, and qualifies them in the same conversation.

When the moment comes, the agent asks for an email address and confirms it with a one-time code. The verified contact becomes a lead in the AI SmartTalk CRM, with the full conversation attached. A SmartForm can run your qualification questions one at a time, and a SmartFlow workflow can send the lead to your sales tool, your team chat or an n8n scenario as soon as it is created.

What the agent does

  • Answers before it asks

    The agent knows your pages, pricing and process from the Webflow sync, so the visitor gets a real answer first — the moment they are most willing to leave their details.

  • Verified email addresses

    Contact details are confirmed with a one-time code sent by email. Only a confirmed address creates a lead, which keeps fake and mistyped emails out of your pipeline.

  • Qualification with SmartForm

    Ask about budget, team size, timeline or use case, one question at a time, with branching and optional scoring; answers are kept per contact.

  • A CRM record with the conversation

    Each lead appears in the AI SmartTalk CRM with its status and the conversation history, so the person who follows up starts with the context.

  • Alerts and automations

    Your team is notified of each new lead, and the lead.captured event in SmartFlow can call a webhook, send an email or start an n8n workflow.

Set it up

  1. 1

    Connect Webflow and activate the chat

    Open Integrations → Webflow in AI SmartTalk, authorise your sites, then click "Activate chatbot on sites" to add the widget.

  2. 2

    Describe your offer and your ideal lead

    Check that your pricing and service pages were imported, and tell the agent in its instructions which visitors you want to qualify and when to ask for an email.

  3. 3

    Create the qualification form

    Build a SmartForm with your questions and attach it to a workflow so the agent can offer it at the right point in the conversation.

  4. 4

    Route the leads

    Choose who is notified and, if you use another CRM, add a SmartFlow workflow on lead.captured to forward each lead there.

Read the full setup guide

Honest limits

What it does not do

A lead is created only once the visitor confirms their email in the chat; anonymous conversations stay in the inbox without a CRM record. Webflow form submissions are not imported into AI SmartTalk, and Webflow site members are not recognised in the chat. Phone numbers typed in the chat are not verified. AI SmartTalk forwards leads to another CRM through SmartFlow, not through a built-in two-way sync.

Frequently asked questions

Should I remove my Webflow forms?

Not necessarily. Many sites keep a form for visitors who want one and use the chat for those who have a question first. The two do not share data.

Where do the leads go?

To the AI SmartTalk CRM, with the conversation. From there, a SmartFlow workflow on lead.captured can send them to a webhook, an n8n scenario or another tool.

Can I see what the visitor asked before they became a lead?

Yes. The whole conversation is attached to the contact, including the questions asked before the email was given.

How much does it cost?

The CRM, SmartForm and SmartFlow come with AI SmartTalk plans from €9.90 per month, and you can test the whole flow during the 30-day free trial.

Sources

  1. [1]AI SmartTalk Webflow documentation

More solutions

Other use cases on this platform

  • Customer support

    Customer support on Webflow

    Authorise your Webflow sites once: AI SmartTalk reads your published pages, installs the chat for you and answers visitors around the clock.

  • Appointment booking

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    The agent answers the visitor's questions, offers your next free slots and books the meeting — without sending them to another booking tool.

  • FAQ automation

    FAQ automation on Webflow

    Visitors ask in their own words; the agent answers from your FAQ and your published pages, and shows you where the content falls short.

Lead generation on other platforms

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    Some visitors don't want to check out — they want a quote. The agent recognises them, collects what your team needs in the conversation and puts a qualified lead in front of you.

  • Lead generation

    Lead generation on WooCommerce

    For the buyers who don't check out — trade accounts, large orders, custom projects — the agent runs a short conversational form, verifies the contact and alerts your team.

  • Lead generation

    Lead generation on PrestaShop

    When a visitor needs a quote, a trade account or a bulk price, the agent collects the details in the conversation, verifies their email and puts a qualified lead in your CRM.

  • Lead generation

    Lead generation on WordPress

    Instead of a contact form nobody fills in, an AI agent answers the visitor's question first, then collects a verified email and the details your sales team needs.

  • Lead generation

    Lead generation on Joomla

    The agent answers technical questions from your articles, then collects what your sales team needs — company, need, quantity, deadline — and alerts them the moment a lead comes in.

  • Lead generation

    Lead generation on WhatsApp

    The first message already gives you a working phone number. The AI agent answers, asks your qualifying questions and files the contact in your CRM.

  • Lead generation

    Lead generation on Messenger

    Each new person who messages your Page is filed as a lead. The agent answers their questions, collects the details you need and alerts your team.

  • Lead generation

    Lead generation on Instagram

    Each new person who messages your account is filed as a lead. The agent answers, qualifies and gathers the contact details your team needs to follow up.

  • Lead generation

    Lead generation on Telegram

    Every new person who starts your bot is filed as a lead. The agent answers their questions, asks yours, and hands the warm ones to your team.

Everything the agent does on Webflow

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